Siano Further Expands Japan Distribution Network with Vitec
New Siano distributor gets on board to promote local MDTV market
Tokyo, JAPAN – September 3, 2013 – Siano, the world’s leading supplier of mobile broadcast DTV solutions, today announced the signing of a new partnership agreement with Vitec, one of Japan’s foremost consumer electronics distributors. The agreement, which went into effect in early June, will help position Siano as a leading local provider of comprehensive Mobile Digital TV (MDTV) system-level products and accessories.
Vitec Co., Ltd. is one of Japan’s leading consumer electronics distributors who specialize in semiconductors, a range of electronic components, and displays. With a customer base of major tier-1 manufacturers including SONY, Samsung, and others, Vitec is committed to its strong network of pre- and post-sales customer service and support, and its expansive R&D centers dedicated to systems devices and EMS-related projects.
Siano is a recognized global provider of products and solutions for digital broadcast TV, including IC receivers for mobile, consumer and automotive applications, drivers, middleware and apps for the most popular OS’s and platforms and a range of comprehensive system-level products.
The agreement with Vitec was brought about by Siano’s recent partnership with a Japanese electronics component manufacturer and large local network operator, to deliver “1segTV”, a Siano-designed wireless mobile device accessory. Generically called “Meron”, the 1segTV is a compact and lightweight wireless accessory that delivers free high-quality broadcast TV to Android and Apple (iOS) smartphones or tablets, via WiFi. The accessory has been available in Japanese retail outlets and online shops since June 2013.
“Merging our companies’ experience and expertise will help us nurture and expand Siano’s name and brand in Japan, and a tremendous opportunity for Siano to penetrate the Japanese mobile market,” said Alon Ironi, CEO of Siano. We are confident that with Vitec’s involvement and support, Siano’s products will fast become an attractive and much sought-after accessory for smartphone and tablet manufacturers nationwide.”
About Vitec
Vitec Co., Ltd. is a leading consumer electronics distributor specializing in semiconductors, electronic components, and displays. In addition to supplying electrical appliance and electronics manufacturers, the company’s global network supports a range of general electronics customers, with services that include technical support, systems devices, and EMS-related projects. For more information, visit www.vitec.co.jp/english/index.html.
